Whether you're running a small service shop or managing multiple locations, Shop Track brings every part of your operation into one connected system. From organizing customer information and managing vessel records to standardizing services and automating workflows, the platform is built to simplify your day-to-day tasks and improve communication across your team. With powerful tools and seamless integrations, Shop Track helps marine service providers stay organized, save time, and deliver a consistently better customer experience.

• Workflow Automation Streamline your shop's operations with automated job scheduling, technician assignments, and real-time status tracking. Say goodbye to manual updates and hello to a smoother, more efficient workflow that keeps every task on schedule.
• Customer Relationship Management (CRM) Built-in CRM features let you manage customer interactions and history in one place. Track communications, service history, and preferences, ensuring personalized service that builds lasting loyalty.
• Customer Vessel Management Maintain detailed records of each customer's vessel, including specifications, past services, and notes. This helps ensure every technician has the full context, reducing repeat questions and boosting first-time fix rates.
• Service Catalog Create a standardized list of services your shop offers, complete with descriptions, pricing, and required parts. This makes quoting jobs faster and more consistent, and ensures technicians are aligned with customer expectations.
• Standardized Service Forms Use digital forms to capture work order details, diagnostics, and technician notes. These forms keep your data organized and ensure all required fields are completed, minimizing errors and miscommunication.
• External Integrations Connect Shop Track with your accounting software, CRM, and other business tools for a seamless experience. These integrations help centralize your operations and reduce the need for duplicate data entry.
• Onboarding Support Get up and running quickly with guided onboarding. Whether you’re migrating from another system or starting fresh, Shop Track offers dedicated support to help your team hit the ground running.

Together, these features make Shop Track more than just a digital work order system—they create a powerful backbone for your entire operation. By simplifying complex processes, improving team collaboration, and enhancing visibility at every stage, Shop Track empowers marine service businesses to work smarter, respond faster, and grow with confidence.

Shop Track keeps a full record of each customer—from their contact details and communication history to the number of work orders they’ve submitted and the specific vessels they own. For customers with multiple boats, every vessel has its own service timeline, helping your team deliver faster, more informed support. This kind of organized insight doesn’t just make day-to-day operations easier—it creates powerful opportunities for targeted marketing and long-term relationship building.

Sharing updates is just as seamless. With the Shop Track customer portal, service advisors can securely send work orders, quotes, and updates using unique sharable links. Customers stay in the loop without needing to call in, and your shop looks more professional and responsive. Whether you're sending a simple update or re-engaging past clients, Shop Track gives you the tools to turn one-time visits into repeat business.

With Shop Track’s customizable Service Catalog, shop owners can build a library of predefined services tailored to their unique offerings. Each service entry includes a name, billable rate, estimated labor time, and a clear description that helps customers understand what’s included. You can also add internal notes—visible only to your team—for additional context like special procedures, required tools, or common customer concerns.

Having a defined catalog not only speeds up the quoting process, it also ensures consistency across your entire operation. Service advisors don’t have to start from scratch for every quote, and technicians know exactly what’s expected when they start a job. It’s a simple but powerful way to reduce confusion, improve efficiency, and deliver a more professional customer experience every time.

For shops on Pro and Enterprise plans, Shop Track comes preloaded with a comprehensive service catalog that includes multiple service groups and over 100 common marine services. This gives shops a strong starting point and saves time during setup, while still allowing full customization to match your specific workflows and pricing models.