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The platform

Everything the yard runs on, from intake to invoice

One platform for the whole marine work-order lifecycle: work orders, a live pipeline, vessel records, AI diagnostics, flagtime labor, invoicing, payments, and real-time job profitability. Every capability the homepage promises, with the depth to back it up.

No per-user fees, unlimited techs
14-day full-access free trial
Your own isolated database
Marine-native, not a car-shop rename
  1. 1 Intake
  2. 2 Diagnose
  3. 3 Schedule
  4. 4 Work
  5. 5 Summarize
  6. 6 Invoice
  7. 7 Paid
  8. 8 Profit
ShopTrack shopboard with the live work-order pipeline

The whole capability picture

Organized around the lifecycle, not a feature dump

Each capability below maps to a stage of the job, the way the yard actually works. Click into any one for the full depth behind the claim.
Work orders

Every job captured down to the last billable line

The work order is the heart of the yard. Build the ticket in seconds, move it through status workflows you define, and keep parts, photos, notes, and labor all on one record.

  • Customizable status workflows that mirror how your yard actually moves a boat
  • Media, documents, and notes on every order, from the first phone call on
  • Parts pulled from inventory straight onto the ticket
  • Labor and parts post live to job profitability as the work happens
ShopTrack work order capturing labor, parts, notes, and media
Pipeline views

Run the whole yard on one live pipeline

Drag the boat from Intake to In Progress on a Kanban board, or switch to Calendar, Table, and a real-time Dashboard. One shared board replaces the whiteboard, the spreadsheet tabs, and the sticky notes.

  • Drag-and-drop Kanban pipeline through your custom status columns
  • Calendar scheduling, a sortable table, and a live executive dashboard
  • Real-time updates on any device, the dock, the bay, or the office
  • Scales from a one-bay shop to a multi-location marina on the same board
ShopTrack drag-and-drop Kanban pipeline and calendar views
Vessels & watercraft

Detailed vessel records that power smarter service

ShopTrack is built on a marine data model, not a car-shop rename. Every boat gets a structured profile so techs have full context before they pick up a wrench.

  • State registration, HIN, engine make, model, and serial numbers on every vessel
  • Full service history, every prior work order, a click away
  • A unified vessel photo gallery that grows season over season
  • Customers with multiple boats each get their own service timeline
ShopTrack vessel record with equipment details and service history
AI Technician Assistant

Diagnose faster with a multi-model AI assistant

Contextual diagnostics and a troubleshooting plan for the reported symptom, then a customer-ready summary, written for you. A capability legacy marine systems rarely offer.

  • Runs across OpenAI, Anthropic, and Google Gemini
  • Contextual diagnostics tied to the vessel and the reported symptom
  • Step-by-step troubleshooting plans your techs can work from
  • Drafts the plain-English customer summary so the tech skips the write-up
ShopTrack AI Technician Assistant returning a troubleshooting plan
Invoicing & payments

Invoice, collect, and keep your own merchant account

The finished job becomes a professional PDF invoice. Collect through Square, sync to QuickBooks, and let automated late fees chase overdue balances, while the money flows straight to you.

  • Professional PDF invoices generated from the completed work order
  • Square + QuickBooks sync: you keep your own Square or Stripe relationship
  • Automated late fees chase overdue balances for you
  • Customer portal payment links close the gap between splash day and payday
ShopTrack PDF invoice with a customer-portal payment link
Job profitability & reporting

See the profit on every boat, in real time

Live margin on the completed order, with 40+ reports behind it. The boat left the yard, and you know exactly what it earned, not at tax time, but now.

  • Live margin on every work order as labor and parts post
  • 40+ reports: financial performance, collections, productivity, customer intelligence
  • Executive dashboards for a running P&L across the yard
  • Stop quoting blind and stop taking jobs that quietly lose money
ShopTrack real-time job profitability and reporting dashboard

More of what's in the box

Catalog, forms, labor, CRM, and the team

The tools that surround every job: standardized, marine-native, and included, not stacked on as paid add-ons.
ShopTrack marine service catalog with pricing and descriptions

Service Catalog

A standardized library of the services your shop offers: name, billable rate, estimated labor, description, and internal-only notes. Pro and Enterprise ship with 100+ pre-built marine services across multiple service groups, fully customizable to your pricing.

Explore the catalog
ShopTrack custom marine service forms

Custom Service Forms

Digital forms built for marine work: inspections, mechanical evaluations, winterization, spring commissioning, and full engine repowers. Guide techs through the right steps, capture every required field, and tailor each form per shop.

Explore service forms
ShopTrack time tracking, shifts, and flagtime labor

Time, Shifts & Flagtime Labor

Clock in and out with break management, manager approvals, and overtime, plus the flagtime flat-rate labor system built for marine work. What the tech logs and what the customer pays never drift apart.

Explore time tracking
ShopTrack customer relationship management interface

Customer CRM & Portal

A full record of every customer: contacts, communication history, work orders, and the vessels they own. The customer portal shares work orders, quotes, status, and payment links through secure links, so customers stay in the loop without calling in.

Explore the CRM
ShopTrack team roles and permission management

Team, Roles & Multi-Location

Role-based access control puts the right tools in the right hands: service writers, technicians, and managers each see what they need. Run one bay or several yards on the same platform, with multi-location support on Pro and Enterprise.

Explore team & roles

Connects to the tools you already trust

Your books, your payments, your media

No giant closed dealership ERP required. ShopTrack connects to what you already run, and you keep your own merchant account.
QuickBooks
Square
Stripe
OpenAI
Anthropic
Gemini
NOAA
AWS S3

QuickBooks for your books · Square and Stripe for payments · OpenAI, Anthropic and Gemini behind the AI Assistant · NOAA for marine weather · S3 for every photo on the job

Security & architecture

Your shop's data lives in a database that's yours

Most SaaS drops every customer into one shared table with a tenant column. ShopTrack doesn't. Each shop gets a dedicated, isolated database and its own subdomain, cloud-native and reachable from any device.
  • A dedicated, isolated database per shop, not a shared table with a tenant column
  • Your own subdomain at yourshop.shoptrack.it
  • Cloud-native and real-time: the dock, the bay, or the office, on any device
  • Your data is yours: export anytime, cancel anytime, no long-term contract

Switching to ShopTrack transformed how we manage our operations. Tracking work orders, scheduling repairs, and communicating with customers has never been easier, and our team is more efficient than ever.

Melvin's Lakeside Services
A legacy of quality and precision in marine repair

Start free today

Start free. See the money on your next boat.

Full access for 14 days, and no charge until it ends. No long-term contract, cancel anytime, and your data lives in a database that's yours.

  • Get paid faster
  • See profit on every job
  • Stop losing billable hours
  • No per-user fees, ever